Predict your key digital performance metrics before launch to ship stronger creative, faster.
We’ve added a Performance Indicator to Brainsuite. It uses your historical digital campaign data and the visual/structural properties of your assets to train a tailored AI model that predicts future Digital Performance Metrics (e.g., Click-Through Rate, View-Through Rate, Engagement Rate, Brand Uplift) for new assets—directly in your results view. This turns pre-testing into a forward-looking decision tool, helping you prioritize the variants most likely to win in-market.
What’s new
Digital Performance Metrics prediction inside Brainsuite for your new asset.
Customer‑specific models trained on your brand’s historic digital assets and campaign outcomes.
Available for ACE Social Media Video, with more digital contexts planned.
Why it’s useful
✅ Double down on assets with the strongest predicted digital performance—reduce media waste and rework.
✅ Make faster, evidence-based go/no-go decisions during creative reviews.
✅ Create a common language for marketing, insights, and creative: what changes lift the Digital Performance Metric you care about?
✅ Benchmark variants consistently across brands, markets, and campaigns.
How it works
Connect your data and provide historic digital assets plus the Digital Performance Metric you want to predict (e.g., CTR, VTR).
Model training conducted by Brainsuite learns the relationships between creative features and your digital metric from past campaigns.
Predict the performance of new assets in your results view.
Iterate over your asset. Refine them using Brainsuite’s KPIs and re‑test to see how changes shift the prediction.
How to use it
Upload your new assets and brief as usual.
Open the report and navigate to the Performance Indicator chapter.
Read the prediction and the short interpretation note.
Use Side‑by‑Side Comparison to review multiple creative variants and select the strongest.
Good to know
Predictions reflect patterns in your historic digital data; external factors (e.g., pricing, distribution) aren’t modeled.
Predictions are metric‑ and context‑specific to your training data. A recalibration may be needed when strategies change.
Compliance & privacy is ensured as Germany‑hosted processing with asset‑only inputs. No PII/CRM data is required.
Get started
Talk to your Customer Success Manager to set up secure data transfer and kick off model training.
Once enabled, you’ll see the Performance Indicator chapter in your ACE Social Media Video reports.